The start of the business was in 2020 and we stopped at the end of 2022 for development purposes
 

Project Idea⚫

 Free home delivery (chicken - meat - fish - vegetables) in Muscat

 Target marketing area: Muscat Governorate

 :Product selling method

 The first stage: setting up a small warehouse to store products

 The second stage: the ordering area

 The third stage: the delivery of orders through a refrigerator car covered with a stick er bearing the name of the company and some basic information such as the contact number and others
 

Consumers 
(B2C)
Omani families who need this 
services

(B2B)

Restaurant,coffee shops, and hotels

Order and delivery time/  Order one day before delivery  

Consumer’s purchasing power of the product/ 
 Rich class (medium) 
Middle class (high) 
The poor class (weak)

The advantage the project depends on to compete/ 

Access to a distinctive product that satisfies the consumer in terms of quality/  

The price is competitive/  

Adopting a distinctive and well-thought-out plan for marketing and gaining customers continuously

The technology used: a platform that displays all the fresh products and offers available in the company and communicates with customers via the WhatsApp App 

Customers get free delivery of fresh foodstuffs of excellent quality at an affordable price
Dealing with local farmers and suppliers

Achieving an excellent financial return for the company

Lack of availability of some fresh products Price instability

Customers get free delivery of fresh foodstuffs of excellent quality at an affordable price Dealing with local farmers and suppliers Achieving an excellent financial return for the company